Custom printed packaging tape does more than seal a carton. It can carry your branding, provide handling instructions, identify what is inside and show important storage requirements. With applications starting from only two cents, it is a simple and cost-effective way to add useful information to every carton you send.
Buying custom printed tape directly from an Australian manufacturer gives you more choice over the tape material, colours, artwork and wording. Whether it is being used for branding, handling instructions or carton identification, it allows you to seal and label your packaging in the same step.
1. Logo and brand promotion
Every carton that leaves your warehouse is another place your brand can be seen. Printing your logo, colours or message on your packaging tape makes your parcels easy to recognise and gives them a more professional finish.
It is also a practical option for businesses that want branded packaging without ordering custom-printed cartons. For eCommerce and retail orders, even a simple logo printed on the tape can make the package feel more considered when it arrives.
2. Display handling advice
Printed tape can let warehouse teams and freight providers know how a carton needs to be handled. Messages such as “Fragile”, “Handle with Care”, “This Way Up” or “Do Not Stack” are repeated along the tape, so the instruction can be seen from more than one side of the carton.
It is a straightforward way to make handling requirements clear without having to apply separate labels to every box.
3. Add Cautionary or Security Messages
Cautionary messages can be printed directly onto the tape used to seal your cartons. This could include “Heavy Item”, “Glass Inside”, “Do Not Use Blades” or “Security Seal”.
Custom printed security tape can also make it easier to spot if a carton has been opened or interfered with. A cut or replaced section is usually more noticeable when the tape carries a repeated design or message.
4. Identify Carton Contents
When several products or stock types are packed in similar cartons, printed tape can help staff tell them apart without opening every box.
Different words, colours or designs can be used for particular products, departments, orders or stock categories. This makes sorting and identifying cartons easier in warehouses, distribution centres and fulfilment operations.
5. Advertising other products or services
Your packaging tape does not have to feature only your logo. It can also promote another product, a new service, your website or a current campaign.
A short message, web address or QR code can be printed along the tape. As the tape is already being used to seal the carton, it gives you another place to promote your business without adding a separate flyer or insert.
6. Show temperature and storage requirements
Some products need to be kept within certain conditions while they are stored or transported. Printed tape can carry messages such as “Keep Refrigerated”, “Store in a Cool, Dry Place”, or “Temperature Sensitive”.
Because the message is repeated around the carton, it is more likely to be seen during handling and storage. This can be useful for food and beverage, pharmaceutical, cosmetic and other temperature-sensitive products.
TYPES OF TAPES:
Packaging Tape
Custom printed packaging tape is a simple and affordable way to get your brand on every package leaving your facility. Add your logo, business name, handling instructions, promo message, or QR code to tape that not only seals your cartons and packages but also gives your packaging a more professional look, improving the unboxing experience for your customers. At Omni, we manufacture printed packaging tape locally in our Melbourne facility, ensuring fast turnaround times and competitive pricing, with no unnecessary back and forth. Just quality custom tape at prices that make sense for Australian businesses.
Paper Tape
Make the switch to sustainable, recyclable custom printed paper tape. We can print your logo, artwork, or message onto high-quality paper tape, available in white, brown, or any colour to suit your brand, whether you choose from our recommended standard colours or go fully custom. Made with thick paper and a strong adhesive, it's an eco-friendly, visually appealing alternative to traditional plastic packaging tape.
Gummed Tape
Custom gummed tape offers a heavy-duty, tamper-evident seal with a professional finish. Activated by water, it bonds powerfully to cartons, making it ideal for shipping, warehousing, and eCommerce. Customise your gummed tape with your own branding for secure, standout packaging that holds up under demanding conditions.Barrier Tape
Clearly mark hazardous or restricted areas with high-visibility custom printed barrier tape. It's a cost-effective solution for temporary barricading and brand promotion, ideal for councils, emergency services, construction, mining, and film industries. Custom barrier tape helps communicate important safety messages while boosting brand visibility on-site.
Perforated Tape
Custom perforated tape is a smart, cost-effective alternative to standard labels for product marking or instructions. Easy to tear and apply, it's ideal for sealing, branding, or batch marking. Fully customisable with your logo or message, perforated tape gives you quick identification and a professional presentation on every package.
Machine Tape
Custom printed machine tape is built for fast, automated carton sealing on high-volume packing lines. Supplied in 990m rolls designed for sealing machines, it's compatible with in-line machines for efficient, industrial-grade sealing. Customise your machine tape with your branding for professional, high-speed packaging that keeps up with your production line.
