17 SEP 2025 | Omni Group

Aurora Foods: Smarter Packaging and Supply Solutions with Omni Group.

Overview

Aurora Foods is a leading Australian-owned family business providing premium gelato and desserts to supermarkets, restaurants, and food service operators across the country. As demand grew, their Melbourne-based operations faced mounting pressures in warehouse handling, order fulfilment, and distribution. The company needed to modernise its approach to packaging, pallet wrapping, and consumables supply to keep up with growth.

About Aurora Foodss

Amer Sports is a global group of iconic sports and outdoor brands. In Australia and New Zealand Amer Sports distributes brands like Salomon, Arc'teryx, Atomic, and Wilson. Inspiring consumers in their effort to live healthier and more sustainably lies at the heart of our business.

The Challenge

Before partnering with Omni Group, Aurora Foods faced challenges around consumables quality, pallet wrapping, and supplier reliability:

Manual strain: Some wrapping was still being done by hand, which was time-consuming and less consistent.
Quality concerns with previous suppliers: Gloves would snap during production, and deliveries were often delayed.
Operational pressure: With increasing volumes, Aurora Foods required packaging solutions that could withstand freezer storage, heavy transport, and high production speeds.
The business needed a reliable partner to deliver consistent consumables and equipment that matched the scale and pace of its operations.

The Solution

Omni Group worked closely with Aurora Foods to provide:

Award-winning Plana pallet wrapping machine with machine stretch wrap and hand wrap for both pallet loads and smaller packaging tasks.
Stronger gloves that performed under the demands of food production and freezer storage.
Thermal labels that can withstand various temperatures, particularly cold storage.
Reliable supply through Omni’s streamlined ordering platform and on-time delivery.
Ongoing support with tailored updates on new solutions to improve distribution.

The Results

The partnership delivered measurable improvements for Aurora Foods:

Product Reliability: Wrapping films and gloves that consistently perform under freezer and transport conditions.
Supply Confidence: No delays in delivery, ensuring production lines run smoothly.
Operational Improvement: Reduced breakages and downtime thanks to higher-quality consumables.
Trusted Partnership: Ongoing advice and solutions tailored to Aurora Foods’ needs.

By partnering with Omni Group, Aurora Foods has strengthened its packaging and consumables operations, gaining reliable supply, durable products, and the confidence to meet growing customer demand. The collaboration continues to support Aurora Foods with practical solutions tailored to their production and distribution needs.

“Before the machine, our team was exhausted from manual wrapping. Now it’s light work, and we can focus on preparing orders while the pallet wraps itself. It’s been a game-changer for productivity and safety.”

“The Omni ordering system makes life easy. We place an order in the morning, and it arrives the same day. Having everything under one supplier saves us time and money, and their service is excellent.”

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